(Houston,
TX) – United® Real Estate announced today it has merged with
Houston-based Texas United Realty. Texas United’s 750 agents will
gain access to United Real Estate’s proprietary Bullseye™
Cloud-Based Agent Productivity Platform, suite of innovative marketing programs,
lead-producing agent websites and brokerage support services. Together, the two
now comprise one of the largest independently owned brokerages in Houston.
Both
United Real Estate and Texas United Realty share common cultures of
full-service brokerage support, agent training, career development and flat-fee
compensation models.
“United
Real Estate’s comprehensive agent services and programs delivered via Bullseye
Agent Productivity Platform are a tremendous competitive advantage,” says Rick
Rogers, Principal Broker of Texas United Realty. “Together with United, we are introducing
innovative automated marketing programs, productivity tools, new client services,
company websites and agent websites that will redefine our agents’ and customers’
experiences.”
“We are
thrilled our merger dramatically strengthens Texas United Realty’s current
agent offerings, mentorship program and full-service brokerage support we’ve
built over the years,” added Jeannie Rogers, Founder of Texas United Realty.
“While
Texas United’s size, growth and market share were appealing, we were also
attracted to the alignment of our cultures and their unique mentorship program
which makes them a standout in the Houston marketplace,” stated Dan Duffy, CEO of
United Real Estate Group. “We are excited to combine the strengths of both
companies, and we look forward to delivering our technology, tools and
resources to the Texas United Realty agents and their clients.”
“Rick and
Jeannie have done an amazing job growing their company by joining forces with United.
They have positioned their agents for greater success,” said Rick Haase,
President of United Real Estate. “This is a continuation of our strategy to
identify and attract top companies in each market slated for expansion.”
The merger with Texas United Realty follows the addition of Charles Rutenberg Realty Fort Lauderdale, Atlanta-based Virtual Properties Realty and Benchmark Realty based in Nashville, and others yet to be announced.
United currently operates in Houston
at 3131 Briarpark Drive, Ste 120. Texas United Realty and United Real Estate
Houston will retain their name and brand moving forward.
To learn more about United Real
Estate, brokerage succession planning, brokerage valuation and sale or
franchising opportunities, visit GrowWithUnited.com or call 888-960-0606. Agents interested
in learning about career opportunities with United Real Estate can visit JoinUnitedRealEstate.com or call 888-960-0606.
About United Real Estate
United Real Estate (United) – a division of United Real Estate Group – was founded
with the purpose of offering solutions to real estate brokers and agents in the
rapidly changing real estate brokerage industry. United provides the latest
training, marketing and technology tools to agents and brokers under a
flat-fee, transaction-based agent commission model. By leveraging the company’s
proprietary cloud-based Bullseye™ Agent & Broker Productivity Platform,
United delivers a more profitable outcome for agents and brokers. United Real
Estate operates in 27 states with more than 100 offices and 13,500 agents. The
company produced over $13.6 billion in sales volume in 2020.
About
Texas United Realty
Founded in
2009, Texas United Realty’s mission is to provide outstanding
real estate services that exceed customer expectations. Texas United provides
its clients with peace of mind knowing that one of their largest lifetime
investments is being handled with the utmost care and professionalism by their 750
agents. The company is committed to integrity, service and quality and has the
ability to service any and all real estate needs of its clients throughout
Greater Houston.
About United Real Estate
Group
United Real Estate Group (UREG) operates United
Real Estate and United Country Real Estate, addressing the unique market needs
of suburban, major metropolitan urban and rural markets. Utilizing the
cloud-based Bullseye™ Agent & Broker Productivity Platform, UREG offers the
latest training, marketing and technology tools producing a significant
competitive advantage. The platform realizes a decade-long investment in
virtual agent and brokerage technology services and is powered by a 2.1 million
listings data warehouse generating over 3 million monthly visitors and 30,000
leads per year. Together, the United Real Estate Group supports more than 600
offices and 17,000 real estate and auction professionals across four
continents. UREG produced $18 billion in sales volume in 2020. Through its
in-house advertising agency, UREG offers differentiating marketing support and
collateral for specialized lifestyle property websites as well as access to a
650,000+ opt-in buyer database. For more information about United Real Estate
or United Country Real Estate, please visit UnitedRealEstate.com or UnitedCountry.com.